MUSEUM MACHT STARK (Museum makes you Strong)

The best approach is at eye level. So it’s young people themselves who show other youngsters around “their” museum. The sponsor of this peer education project is the German Museums Association. The aim of the initiative “Kultur macht stark” (Culture makes you Strong) – supported by the Federal Ministry of Education and Research – is to give educationally disadvantaged young people access to culture and the sciences. The ondesign team developed an appropriate visual identity for this project.


Corporate Design