The IKEA phenomenon at the Hamburg Museum of Fine and Applied Arts
IKEA / MUSEUM OF ARTS AND CRAFTS
A communication campaign was developed for the IKEA exhibition at the Museum of Arts and Crafts (Museum für Kunst und Gewerbe) in Hamburg. The 11-metre-high wall poster on the outside of the museum achieved a Gold Winner Award in the Graphis poster competition and is included in the famous Graphis Poster Annual of 2012.